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Chaereen Pak
is a Korean-American designer based in Los Angeles who believes that everyone deserves good design. Her practice is focused on brand identity and creative direction rooted in meticulous research and cultural responsiveness.

“Good design creates space for beauty, dignity, and life to flourish—and we shouldn't think of that as a luxury.”




































BRANDS
CAMPAIGNS
PLAY
INFO

MORE IS MORE
Great Jones x Zander Schlacter
2024





MAKE YOUR KITCHEN YOUR HAPPY PLACE
Great Jones
2023





DESIGNED FOR HEALTHCARE
Clove
2022





SOLO
Clove
2022





THE CLARA
Clove x Nurse Clara
2022





AEROS
Clove
2022





THE SHOE THAT DOES IT ALL
Clove
2020–2021